THEO Growth Logo

AI Knows Everything...
Except Your
 Product & Startup details?

Empowering startups to 10x the utilization of AI Assistants for marketing, strategy and operational tasks

From files to contextualized, AI-ready knowledge system that truly understand your startup context details - in minutes
Trusted by teams at brilliant companies

BENEFITS?
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Strategic Capacity

Enhance your team's ability to manage & execute strategies without expanding headcount.

Fast Adaptation

Respond to market changes swiftly with an AI assistant that understands your unique context

AI Utilization

Unlock the full potential of AI by providing it with rich, structured business context.

The Missing Link in
AI Assistants & Marketing: CONTEXT

Complex product features and market positioning that confuse AI?
We've got you covered.


Swiftly align teams and content with your latest strategy while articulating product details?
Consider it done.

Interpret external market signals and uncover hidden strategic opportunities?
We'll help you spot them.

Handle ad-hoc situations that demand deep contextual AI understanding?
We're on it.
SOLUTION
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Your-Context-Powered AI Assistant

THEO transforms startups leverage AI in marketing and communication by solving the context crisis:

Smart Knowledge System

We create a comprehensive, AI-ready knowledge base of your unique business context in less then 60 minutes.

- Context = Content + Meaning + Background + Relations
- Enables in-depth AI understanding of your business without endless hours of setup

Context-Aware AI Assistants

Our in-depth aware AI Assistant leverages this knowledge base for every interaction.

- THEO knows your ins and outs, do's and don'ts
- Becomes your ultimate strategic sparring partner
- Supports your entire team with consistent, context-rich insights

Intuitive Editing & Sharing

Innovative system for refining and sharing your strategic knowledge base.

- Quickly polish wording and phrasing for evolving strategies
- Easily share context across your organization
- Maintain a single source of truth for your marketing ecosystem

Why

Marketing teams struggle to fully leverage AI's potential due to lack of context. We're solving this crisis, empowering teams to harness AI for truly strategic, consistent, and scalable efforts.

How

Our proprietary context structuring methodology transforms your qualitative marketing data into an AI-ready 'Second Brain'. This approach is 10x more effective than uploading documents to a chatbot and 10x faster than creating a regular knowledge base.

What

THEO is the context-powered knowledge management platform that amplifies your marketing team's capacity. It enables consistent messaging, swift market adaptation, and maximized AI utilization - all without expanding headcount.
TESTIMONIALS
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Amplify Your Marketing Power

“I had the opportunity to test THEO Growth team and solution in a portfolio startup and was really impressed with the results. For those who are into their ICP and PmF it will be useful. I recommend”
Artis Kehris
Co-founder / Angel Investor
THEO's custom criteria approach has sharpened our decision-making, embedding more structured thinking into our DNA. The framework helps us to quickly vet use cases and focus on what truly matters.
Armands Liseks
Chief Executive Officer & Co-Founder / inGain
“THEO's expertise and tools has sharpened our focus. As we navigate daily operations, the insights and iterations they enable have become vital in defining our goals and preempting challenges.”
Janis Plakanis
Co-founder / Sehaci
“We've received incredibly positive feedback from all startups participating in Guntis' (THEO) lectures and workshops.
Many cite their teachings as pivotal in shaping their approach.”
Katrina Peipina
Program manager / Tech Hub Riga
Working with THEO Growth- was great. Their deep understanding of startups helped us to align the priorities. With their help we where able to enhance our customer discovery strategy.
Eriks Kehris
CEO, Co-founder / Cubed.lv
Guntis' invaluable feedback during our pitch sessions in the Spring Up program helped our startups to focus sharply on early adopters and refine their Go-To-Market strategies.
Alise Gurenko
Riga TechGirls Spring up Program Director
TEAM THEO
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Seasoned by startups, driven by discovery

Guntis

Our context structuring expert, transforming complex marketing ecosystems into AI-ready knowledge bases.

Laura

Our strategic operations lead, ensuring seamless integration of context-powered AI into existing marketing workflows.

Martins

Our AI logicflow architect, developing solutions that maximize AI capabilities through advanced context management.
  • 14+ years in high-growth tech startups
  • Mentored 200+ startups
  • 4000h+ of advanced prompt engineering expertise
  • Custom-built marketing context structuring framework
  • Pioneers in AI-powered context management for marketing
  • Former Accenture Baltics Leadership team member
  • “30 under 30” Forbes Latvia award
  • Founded/Lead “Startup Management” bachelor program
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Supercharge Your Marketing Team's Context Management & Capacity

Join forward-thinking strategists
GOT QUESTIONS?
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Frequently Asked Questions

THEO isn't another AI writing or automation tool. We focus on structuring and managing your unique marketing context, making all your AI interactions smarter and more strategically aligned. This enables you to leverage any AI tool more effectively for truly strategic outputs. THEO doesn't automate your processes; instead, it enhances your strategic capacity.

Absolutely. THEO maintains your strategic context across all AI interactions, eliminating the need to re-explain your strategy or campaign details every time you start a new task or chat. This solves the "FOMO of starting a new thread" problem.

Our initial release provides a standalone solution where you can copy/paste content and context to be used with your existing tools. Our roadmap includes integrations with popular marketing and productivity tools, which will allow you to seamlessly incorporate strategic context across your entire workflow, enhancing all your existing tools with context-aware capabilities.

You can start using the Knowledge base in less than 10 minutes and see immediate improvements in AI output accuracy and relevance. To maximize THEO's potential, an initial review process of about 60 minutes is recommended, with ongoing updates as needed. The system gets smarter the longer you use it, continuously enhancing your strategic capacity and consistency.

Yes, THEO is suitable for companies of all sizes, whether B2B or B2C, at any growth stage. It's particularly powerful for fast-growing tech companies in dynamic markets, where the context management challenge compounds as the business scales. The combination of new markets, new campaigns, new products, and small teams creates the ideal scenario for THEO's value, but any company can benefit from improved context management and AI utilization.

No, THEO is designed for all teams that require utilizing positioning, branding, and marketing materials. This includes C-level executives, founders, product development teams, sales teams, and more. While marketing teams will likely be the primary creators and maintainers of the knowledge base, its benefits extend across the entire organization.

THEO's pricing is primarily based on the number of messages and prompts used. We offer two modes:

  1. Strategic Mode: More advanced and feature-rich, designed for in-depth strategy work.
  2. Information Retrieval Mode: Focused on knowledge info search and basic context application.

Pricing starts from €50 per month, regardless of the number of users in your organization. This makes THEO accessible for teams of all sizes while allowing for scalability as your usage grows.

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