81% of SMEs - over 330 million worldwide - are either struggling with AI adoption and proper utilisation or haven't even started.
It's not because they lack innovation or drive. It's because there's a fundamental gap between AI's incredible capabilities and businesses' ability to utilize them.

Think about that for a moment. We have AI systems that can write code, analyze markets, and solve complex problems. Yet they stumble when trying to understand what makes each business special. Their unique approaches, innovative strategies, and distinctive values - all lost in translation.

This isn't just an efficiency problem. As AI capabilities expand, the divide between businesses that can effectively use AI and those that can't grows wider each day. This gap threatens to become an unbridgeable chasm, potentially leaving millions of innovative businesses behind.

At its core, this is a translation problem. But instead of focusing on making businesses adapt to AI, why not build a bridge that connects them? Imagine a solution that automatically captures your business's unique DNA and transforms it into something any AI can understand - in minutes.

The problem with current approaches is that simply uploading documents to AI tools is like throwing puzzle pieces at AI and hoping it puts them together correctly. Each misunderstanding compounds across different tools, leading to increasingly off-target results. This challenge becomes even more critical as businesses adopt multiple AI tools and workflows.

"Simplicity is the ultimate sophistication."
/ Steve Jobs /

This is why we, at THEO, came together with a mission to transform scattered business information into perfectly structured AI-ready knowledge that makes any AI truly understand your unique approach.
Our vision is to become the essential strategic context infrastructure for AI-driven businesses, ensuring no innovative company is left behind in the AI revolution.

At our core are the principles that represent who we are and what we're building:
- Meaningful:
Creating real value for every business
- Authentic:
Preserving each business's unique identity
- Transparent:
Clear and understandable in our approach
- Inclusive:
Making AI accessible to all businesses

Our solution is elegantly simple yet technically sophisticated. THEO transforms your existing business documents and website content into a perfectly structured format that any AI can understand. We don't just store information - we enhance it, identify relationships, and ensure everything aligns perfectly.

To build your business's AI-ready context, we:
1. Automatically capture information from your existing materials
2. Transform it into a structured, AI-optimized format
3. Map relationships between different aspects of your business
4. Maintain alignment as your business evolves
5. Make it instantly usable across any AI tool

Building a functioning product isn't enough. Part of our goal is to empower all businesses with the benefits of AI as an essential capability in today's world. We believe every business deserves to harness AI's full potential while maintaining their unique identity.

When we are building technology that bridges business and AI, it begins with responsibility and principles that align with business success and innovation. We recognize that AI adoption will have huge implications for the future of business, and we must be intentional about ensuring every business can participate effectively.

Here are the 3 key challenges we're addressing:
1. The Explanation Challenge: Businesses struggle to translate their unique approach into something AI can understand. We solve this through automatic context structuring and enhancement.
2. The Alignment Challenge: As businesses adopt multiple AI tools, maintaining consistent context becomes impossible. We provide a central source of truth that keeps everything aligned.
3. The Evolution Challenge: Business context changes constantly. We ensure your AI tools always have the latest, most accurate understanding of your business.

We're spearheading a new generation of technology that reimagines how businesses and AI interact. Beyond just solving today's context challenges, we're building the foundation for a future where AI amplifies rather than dilutes what makes each business special.

The AI revolution isn't coming - it's here. And its true potential will only be realized when every digitally present business can make AI truly understand their unique vision, enabling them to quickly adopt new AI tools by simply sharing relevant parts of their context knowledge base - ensuring fast, effective, and high-quality results across all AI services.

We recognize there are many complex questions around this journey, and we welcome challenging conversations about it. Thank you for allowing us to share our vision of making AI truly work for every business.

Truly,
The Founding Team:
Guntis Coders, Edgars Skore, Martins Ermanis